Communications Manager (hybrid)

Tandigm Health, a transformational leader in population health management, is looking for a Communications Manager in the greater Philadelphia area.  We offer a competitive compensation and benefits package and are proud to share a culture of diversity and inclusion.

*Primary Duties and Responsibilities: *

Our Communications Manager plays a critical role in developing, executing, and optimizing communications, marketing, and social media strategies at Tandigm Health.  In this role, you will draw on your 5+ years' experience in healthcare communications and marketing to drive brand awareness and engagement. Your expertise in managing communications will be evident as you collaborate with multiple departments and translate complex clinical projects to clear and concise messaging targeting Tandigm practices, staff, media, and the public.  You will write communications plans and content in a range of formats, track outcomes, and recommend strategies to increase engagement.  You have the creativity to explore new solutions and the initiative to get projects across the finish line while managing multiple tasks.

ESSENTIAL FUNCTIONS

• Consistently exhibit behavior and communication skills that demonstrate Tandigm Health's commitment to superior customer service, including quality, care and concern with every internal and external customer.
• Develop and implement marketing and communications (M&C) programs and plans in support of Tandigm Health strategic plan and overall business goals.
• Support development of M&C strategic and tactical plans in coordination with director and vice president of M&C.
• Support and implement an efficient and effective practice network(s) communications strategy that reinforces the brand voice, keeps stakeholders informed and engaged, disseminates meaningful, relevant information, and consistently meets standards in messaging, presentation, and delivery.
• Create and execute communication plans to support a range of priority initiatives. Collaborate with multiple departments to translate complex clinical projects to clear and concise messages aligned with the Tandigm brand and the audience needs.
• Manage the development, editing and delivery of communications to the Tandigm practice network. Work collaboratively with other departments and subject matter experts to ensure messaging is clear, actionable and supports network success. Track metrics and recommend strategies to improve reach and engagement. 
• Manage all aspects of social media on multiple platforms, including ideation, content creation, execution, and measurement.  Collaborate with subject matter experts to create content that supports the Tandigm brand promise. Analyze and report on performance and make recommendations to adjust content strategies as needed.
• Manage the communications calendar to ensure that all network, external and social communications efforts are well coordinated and professionally crafted. Responsible for content planning and measurement.
• Assess all opportunistic news, social media and photo opportunities, and select/post content that supports the brand and showcases Tandigm's value on internal, external, and social platforms. 
• Support the management, messaging and execution of promotional initiatives that drive M&C and business strategies. Initiatives may include digital outreach, presentations, collateral, and/or meeting and event support.
• Support web-based communications using a CMS to create and update website content and develop pages. Leverage Google Analytics to monitor, report on and recommend strategies to increase engagement. 
• Build and manage a library of patient and practice success stories. Create content strategy to share and leverage stories on multiple communications platforms.
• As needed, work with the director of M&C and external agency on media relations, thought leadership messaging and opp rtunities, and related outreach strategies.
• As needed, work with Tandigm teammates to support employee engagement efforts through communication strategies. 
• Initiate and manage communications surveys to evaluate current and future initiatives.
• Use, protect, and disclose Tandigm's patients' protected health information (PHI) only in accordance with Health Insurance Portability and Accountability Act (HIPAA) standards and protects Tandigm assets from unauthorized access, disclosure, modification, destruction or interference.
• Adhere to and abide by all information security policies, processes, and/or activities.
• Report security events or potential events or other security risks to the organization to management.
• Perform additional duties as assigned.

Required Qualifications:

EDUCATION

Bachelor's degree in marketing, communications, advertising, public relations, media studies, business and/or related fields preferred.

EXPERIENCE

• 5-8 years' experience in communications and marketing, ideally in a healthcare-related field where you have produced material, measurable work and added value. 
• Experience writing communications plans and content in a range of formats, including email, social media, and digital platforms.
• A demonstrated increase in responsibility, including project management and executing projects from ideation to launch.
• Experience with all Microsoft Office 365 tools, SharePoint, Google Analytics, Salesforce, email platforms, and website CMS systems. Experience with Adobe Creative Suite a plus.

• Demonstrated ability to leverage social media in brand building and messaging. 

   

ESSENTIAL KNOWLEDGE, SKILLS, & ABILITIES:

• Strong communication skills, including idea creation and sharing, writing, presenting and training.
• Well-developed teamwork and collaboration skills, with the ability to work across departments and contribute to a team environment.
• Self-motivated, with strong initiative and drive to get projects across the finish line, and the ability to prioritize and manage multiple tasks.
• Ability to work with a sense of urgency and flexibility to handle critical requests and meet time-sensitive communication needs. 
• Strong creativity and ability to think differently, explore new solutions and solve problems.

• Analytical skills to explore and understand communications outcomes and make recommendations to improve. 

   

   

*COVID-19 Requirements: *

Candidates will be required to show proof of being fully vaccinated against COVID-19 upon commencing employment.  Reasonable accommodations will be considered on a case-by-case basis for exemptions to this requirement in accordance with applicable law.

Equal Employment Opportunities (EEO):

Tandigm provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

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